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Banana snack industry goes stale

Not so long ago, the Central Java town of Majenang was famous for being the home of sale pisang, a unique snack made with bananas, but recently the market changed and the local snack industry faded to a fraction of its former success. Majenang, one of 23 districts in Cilacap regency in the far west of the province - bordering with Banjar and Ciamis regencies in West Java - has about 30 small factories producing the snack. Before the 1998 economic crisis, there were around 100 such producers, leading Cilacap administration to come up with the idea of making the snack the icon of Majenang. But with the crisis, the plan hit snags and many cottage industries were forced out of business. More than a decade later, the situation has yet to improve. "Before the crisis I could sell 2 or 3 tons of fried banana sweets to Jakarta. But things are difficult now," Yayat, a 61-year-old sale pisang business owner, told The Jakarta Post in Majenang. Today, Yayat produces only about 200 kilograms of sale pisang a month, and 99 percent of this is sold in Majenang. The snacks are sold in 250-gram packages, each costing around Rp 25,000 (US$2). Another snack producer, Juremi, said that before the crisis she could send 2 tons of sale pisang to Jakarta, Bandung and Surabaya each month. "Now we only sell sale pisang for the local market," the 60-year-old said. Juremi said most of the snack producers were struggling to survive. "What's important is that business survives. If there are buyers in the city, that's enough. Sometimes we get an order from outside the city, but this is unreliable," she said. "Once, a distributor from outside the city wanted to place an order, but the price he offered was too low to cover our production costs. Rather than suffering losses, we preferred not to take it." Making sale pisang does not take long. Ripe bananas are cut into slices and dried in the sun. "If the sun is bright, the bananas will dry out in two days. But in a rainy season like this, it takes about four days," Juremi said. The dried bananas are then smeared with flour and deep-fried. After being drained, the banana chips are ready to be packaged and sold. The sale pisang business has supported many, including farmers and traders who sell raw bananas to cottage industries in Majenang, as well as banana snack makers such as Juremi and Yayat, and the vendors. Majenang district head, Heru Susedyo, said he was aware of the stagnant business situation. "Sale pisang was once so popular that the Cilacap administration planned to make it the icon of Majenang city, but the plan could not be realized because sales keep decreasing." http://www.thejakartapost.com/news/2009/03/06/

Saturday 13 December 2008

banana bread

Semper Curious George is curious about food! He has much to tell the boys and girls - and their families - on the new food label.

Read some labels with George. And have fun while you learn about them together.

Curious George does not monkey around with food!

Curious George semper look, before he eats breakfast, lunch or tasty treats

Before she hits the table, he checks the food label ...

The food label info!

Curious George is a smart monkey! Labels help you learn about the food they eat. Even the food labels have their favorite. Your favorites do, too.

From milk of marshmallows, labels rely on all types of nutrients in food. Curious George wants you know about what you see in nutrient food labels.

Look for the label of George's favorite treat - Banana Munchie Crunchies. Get the nutrients:



Banana Munchie Crunchies Nutrition Facts Serving Size 1 cup (60 grams) Amount 2 servings per container calories per serving of 210 calories Fat 25

*% Daily Value Total Fat 3g 5% Saturated Fat 1g 3% Cholesterol 0mg 0% Sodium 270mg 11% Total 15% Carbohydrates 42 g dietary fiber, 6 g 24% Sugars 15g Protein 4g

Vitamin A Vitamin C 30% Calcium 2% 2% 30% Iron

* Percent Daily Values are based on a 2000 calorie diet.



Decoding the nutrients you see below. Like George, you will learn how nutrients help you grow strong and healthy.

TROYHADRACEB gives you energy to play and learn. This nutrient comes from foods such as bread. Energy is another name, calories.

TAF provides calories, too. George receives most of its calories from carbohydrates and less fat.

ROTENIP builds muscles and helps you grow.

NATMIVI is keep him healthy skin and hair shiny. Some cuts and help heal their help you see in the dark, too.

CLAMUIC helps grow strong bones and teeth.

Orin is an important part of your blood.

MISOUD helps control fluids such as sweat on his body.

REBIF helps digest food.

To stay healthy Curious George has the right mix of nutrients to foods during the day. You too!

That is why George out food labels. Then he selects the food for breakfast, lunch and your favorite treats.

Like Curious George, read it before you eat.

George reads the package sides and back To find a food's Nutrition Facts.

He sees the serving size, then checks of nutrients inside ... The food label info!

George food labels give the facts on the portions, calories and nutrients from food. All Nutrition Facts are only for a service.

Be that as Curious George. Step by step, read the label on food Munchie Crunchies Banana! Ask someone to help you. He or she will learn on with you tags.

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